News

NVIDIA GeForce RTX 4080 SUPER Founders Edition Review

A little faster, a lot cheaper

I will begin this review with a rant. A rant about the original GeForce RTX 4080, and its list price.

At $1199 USD the GeForce RTX 4080 was a product that perfectly illustrated everything wrong with the PC enthusiast hobby, today. Namely, that GPUs cost too damn much. As a product, it was fine. It’s a really good GPU, and a lot faster than the RTX 3080 it effectively replaces. However, in the GeForce RTX 40 Series lineup it was so far behind the RTX 4090 in performance that the $400 disparity in price (theoretically the RTX 4090 is $1599 USD) didn’t make a lot of sense. Or maybe it’s just me? Am I insane?

Speaking of insanity, I’m actually just fine with crazy expensive, ultra high-end products. There’s a market for them. Make a 40 Series TITAN and price it at $2500, and the affluent among us – and top YouTubers – will bask in its high-performance glow. But offering a cut-down AD103 for $1199 was so unbelievable, so dastardly, that it … didn’t harm NVIDIA in the least.. Sure, the RTX 3080 was $699, and a $1199 price for the RTX 4080 represented a $500 gen-on-gen increase, but AMD didn’t exactly take over the high-end market with RDNA 3.

But the RTX 4080 must not have been selling all that well, either, or there would be no need for a price cut now. Or maybe NVIDIA just wants to foster some of that gamer good will, right Josh?

Leave a Reply